Workshops & Training for Organizations

Workshops & Training offerings for 2017-2018.

ASC Sponsored Workshops & Training


Nonprofit Planning & Evaluation Series: Implementation and Tracking

Date:Tuesday, March 68:30-11 a.m.ASC Board Room (227 W. Trade St., Ste. 250, Charlotte, NC 28202).
Audience: Board and/or staff of arts and culture nonprofit organizations.
Cost: $15.

PMA Consulting will facilitate a four-part training program focusing on nonprofit planning and evaluation processes, including how to effectively conduct assessments, generate long- and short-term goals, and define success metrics for your organization. For an optimal experience, participants are encouraged to register and attend each of the four sessions in this series (though this is not required).

This session will cover:

  • Preparing and disseminating plans internally and externally
  • Why self-evaluation/monitoring is important
  • Tracking outcomes and adjusting plans

Learn more and register.


Culture Blocks – Funding Opportunities Information Session

Date: Tuesday, March 20, 2018, 6-7:30 p.m. Charlotte Mecklenburg Library – Beatties Ford Road Regional (2412 Beatties Ford Rd, Charlotte, NC 28216).
Audience: Mecklenburg County-based organizations and individuals with a practice in arts, science and/or history.
Cost: Free.

Sometimes, listening really is the best plan of action, and so Culture Blocks came to be. Dedicated to building stronger relationships with specific geographic areas, Culture Blocks helps vibrant programming meet people exactly where they are: at the recreation center, at the library, and beyond. Learn more about how you or your organization can get involved. Registration is required. Click here to RSVP.


Digital Media Summit with Capacity Interactive

Dates: March 22 and 23, 2018, Harris Conference Center (3216 CPCC Harris Campus Dr. Charlotte, NC 28208)

Capacity Interactive, one of the country’s premier digital marketing consulting firms for arts and culture, will lead a two-day Digital Media Summit that will focus on digital advertising, web analytics, search engine optimization, search engine marketing, email strategy and online fundraising.
Summit sessions include:

  • Beginner Google Analytics
    2-6 p.m. Thursday, March 22
    Audience: Arts and culture nonprofit marketers
    Cost: $50
    Participants will learn key concepts, important metrics and how to navigate the Google Analytics platform to find the data that’s most important to them.• Intermediate Google Analytics
    2-6 p.m. Thursday, March 22
    Audience: Arts and culture nonprofit marketers
    Cost: $50
    Participants will learn how to enrich their Google Analytics data by adding filters, content groupings, goals, and event tracking. They will also learn how to analyze data using segments in order to optimize their sites and be introduced to Google Tag Manager.• Breakfast Keynote with Capacity Interactive President Erik Gensler
    8-10 a.m. Friday, March 23
    Audience: CEOs, executive leadership, board members and nonprofit marketing professionals
    Cost: $25
    Media consumption has dramatically changed in the last 10 years. How do arts patrons use media, both digital and traditional, in their daily lives? Capacity Interactive, along with WolfBrown, recently conducted a study of 27,000 performing arts ticket buyers across the U.S. and Canada to better understand how buyers use digital tools like social media and video to access content online, such as news and entertainment, and how often they still use traditional routes. In this session, Capacity Interactive President Erik Gensler will talk about the results of this survey and how this should impact your communications. A continental breakfast will be provided.• Content Creation
    10:30 a.m. – 4:30 p.m. Friday, March 23
    Audience: Arts and culture nonprofit marketers
    Cost: $50
    As arts and culture marketers, we wear a lot of hats. Our to-do lists are a mile long, and we rarely have an opportunity to brainstorm creative and inspiring ideas. Yet, the pressure is on. With a constant stream of social content fighting for people’s attention, how is your organization standing out? This workshop will give you the tools you need to create compelling content. Through collaborative discussion and case-study examples, you will learn how to find your social voice and empower your constituents to share their stories. This includes tips on how to bring both your organic and paid content to the next level. Put your assets to work for you!

Registration is required for each session and seating is limited. Please complete separate registrations for each attendee. Learn more and register.


Introduction to the Enneagram: Nonprofit Leaders
Thursday, June 7, 2018, 1-5 p.m., ASC Board Room (227 W. Trade St., Ste. 250, Charlotte, NC 28202).
Audience: Participants should be employed by a local arts and culture nonprofit organization.
Cost: $15.

The “Introduction to the Enneagram: Nonprofit Leaders” session will provide an overview of the Enneagram, an ancient tool with practical everyday application based on nine personality types and their corresponding views of the world.

Participants will:

  • Gain an understanding of how the Enneagram can be used as a tool to look at themselves at a deeper level by engaging in exercises designed to provide opportunity for them to experience each of the nine Enneagram types.
  • Learn about the basic characteristics of the nine Enneagram types including information about the three centers (Feeling, Thinking and Doing).

You will also learn about ASC’s leadership development program, Lead with Intention©, the only program in the region specializing in the use of the Enneagram as a tool for self-awareness to enhance leadership. Learn more and register.

Other Opportunities


J.M. Kaplan Fund Offers Grants to Nonprofit Publishers, Deadline: March 1, 2018.

Amphion Foundation Accepting Applications From Performing Musical Ensembles, Deadline: April 1, 2018.

Charlotte Mecklenburg Library Hosting Introduction to Finding Grants, Dates: April 12, 2018 and June 25, 2018.

PGE Foundation Invites Applications for Arts Education Programs, Deadline: April 12, 2018.

Ben & Jerry’s Foundation Seeks Proposals for Social and Environmental Justice Projects, Pre-application Deadline: April 18, 2018.

Foundation for Contemporary Art Accepting Applications for Emergency Grants, Deadline: Open.

Fender Music Foundation Announces Guitar Donations to Nonprofit Music Instruction Programs, Deadline: Rolling.

Japan Foundation New York Accepting Applications for Arts & Culture Grant, Deadline: Rolling.


Questions? Contact Katherine Moorning at